7 Lessons from a Marketing Genius Pt.1

Apple CEO Steve Jobs is considered one of the greatest marketers in corporate history. For more than three decades, he has delivered legendary keynote presentations, raised product launches to an art form and successfully communicated the benefits of Apple products to millions of customers. Whether you’re in sales, marketing, advertising or public relations, Steve Jobs has something to teach you about telling your brand story.

1. Plan in analog. Steve Jobs may have made a name for himself in the digital world, but he prepares presentations in the old world of pen and paper. He brainstorms, sketches and draws on whiteboards. Before a new iPhone, iPod or MacBook is introduced, the Apple team decides on the exact messages (aka, benefits) to communicate. Those messages are consistent across all marketing platforms: presentations, Web sites, advertisements, press releases, and even the banners than are unfurled after Jobs’ keynote.

2. Create Twitter-friendly headlines. Can you describe your product or service in 140 characters? Steve Jobs offers a headline, or description, for every product. Each headline can easily fit in a Twitter post. For example, when he introduced the MacBook Air in January, 2008, he said that it is simply, “The world’s thinnest notebook.” You could visit the Apple Web site for more information, but if that’s all you knew, it would tell you a lot. If your product description cannot fit in a Twitter post, keep refining.

3. Introduce the antagonist.

In every classic story, the hero fights the villain. The same holds true for a Steve Jobs presentation. In 1984, the villain was IBM, “Big Blue.” Before he introduced the famous 1984 ad to a group of Apple salespeople, he created a dramatic story around it. “IBM wants it all,” he said. Apple would be the only company to stand in its way. It was very dramatic and the crowd went nuts. Branding expert, Martin Lindstrom, has said that great brands and religions have something in common: the idea of vanquishing a shared enemy. Creating a villain allows the audience to rally around the hero — you, your ideas and your product.

4. Stick to the rule of three. The human brain can only absorb three or four “chunks” of information at any one time. Neuroscientists are finding that if you give your listeners too many pieces of information to retain, they won’t remember a thing. It’s uncanny, but every Steve Jobs presentation is divided into three parts. On September 9, 2009, when Jobs returned to the world stage after a medical leave of absence, he told the audience that he had three things to discuss: iPhone, iTunes and iPods. Jobs even has fun with the rule of three. In January, 2007, he told the audience he had “three revolutionary” products to introduce — an iPod, a phone and an Internet communicator. After repeating the list several times he said, “Are you getting it? These are not three separate devices. They are one device and we are calling it iPhone!”

7 Lessons from a Marketing Genius Pt.3

5. Strive for simplicity. Apple chief design architect, Jonathan Ive, said Apple’s products are easy to use because of the elimination of clutter. The same philosophy applies to Apple’s marketing and sales material. For example, there are forty words on the average PowerPoint slide. It’s difficult to find ten words in one dozen Apple slides. Most of Steve Jobs’ slides are visuals — photographs or images. When are there words, they are astonishingly sparse. For example, in January, 2008, Jobs was delivering his Macworld keynote and began the presentation by thanking his customers for making 2007 a successful year for Apple. The slide behind Jobs simply read “Thank you.” Steve Jobs tells the Apple story. The slides compliment the story.

6. Reveal a “Holy Smokes” moment. People will forget what you said, what you did, but they will never forget how you made them feel. There’s always one moment in a Steve Jobs presentation that is the water cooler moment, the one part of the presentation that everyone will be talking about. These show stoppers are completely scripted ahead of time. For example, when Jobs unveiled the MacBook Air, what do people remember? They recall that he removed the computer from an inter-office envelope. It’s the one moment from Macworld 2008 that everyone who watched it — and those who read about — seem to recall. The image of a computer sliding in an envelope was immediately unveiled in Apple ads and on the Apple website. The water cooler moment had run according to plan.

7. Sell dreams, not products. Great leaders cultivate a sense of mission among their employees and customers. Steve Jobs’ mission is to change the world, to put a “dent in the universe.” According to Jobs, “Your work is going to fill a large part of your life and the only way to do great work is to love what you do.” True evangelists are driven by a messianic zeal to create new experiences. When he launched the iPod in 2001, Jobs said, “In our own small way we’re going to make the world a better place.” Where most people see the iPod as a music player, Jobs sees it as tool to enrich people’s lives. It’s important to have great products, of course, but passion, enthusiasm and emotion will set you apart.

Vision Africa Online

Signs of Malaria

The first signs of this disease are headaches and recurring fevers that star about 2 weeks after infection. The drug resistant forms of the disease can be deadly when not recognised and treated in time. Always inform your GP of the fact that you had visited a foreign country, if you develop any disease or symptoms when you return. Much of the practice of medicine is still based on intelligent guessing, but then your doctor or GP must have all the facts.

Prevention of malaria

Judicious use of insect repellent sprays or sticks, which may not always be obtainable in remote places or countries, sleeping under a proper mosquito net and avoidance of areas near open stretches of water at dusk, dawn and night when mosquitoes are at their most active, can go a long way towards warding off this dreadful disease which can cause a period of debilitating illness.

In order to be infected by Malaria, you need three things:

* A female Anopheles mosquito,

* Who had dined on an already infected carrier?

* exposed skin on your body

There is little you can do about the first two items other than avoiding the area where these mosquitos’ occur, but repellent spray and use of proper netting will give you the upper hand.

Malaria prevention in Africa

Malaria is a serious mosquito born disease found in many tropical and sub-tropical low lying and swampy areas of Africa, mostly Central Africa, East and North Africa, but also the Northern and Eastern areas of Southern Africa, along a 100 km strip along the borders with Zimbabwe and Mozambique or Maputo.

African art

African art constitutes one of the most diverse legacies on earth. Though many casual observers tend to generalize “traditional” African art, the continent is full of peoples, societies, and civilizations, each with a unique visual special culture. The definition also includes the art of the African diasporas, such as the art of African Americans. Despite this diversity, there are some unifying artistic themes when considering the totality of the visual culture from the continent of Africa.

* Emphasis on the human figure: The human figure is the primary subject matter for most African art. In historical periods involving trade between Africa and Europe, the introduction of the human body into existing European pottery and other art forms can reliably be taken as evidence of contact with African cultures. For example in the fifteenth century Portugal traded with the Sapi culture near the Ivory Coast in West Africa, who created elaborate ivory saltcellars that were hybrids of African and European designs, most notably in the addition of the human figure (the human figure typically did not appear in Portuguese saltcellars).

* Visual abstraction: African artworks tend to favor visual abstraction over naturalistic representation. This is because many African artworks, and generalize stylistic norms. [2] Ancient Egyptian art, also usually thought of as naturalistically depictive, makes use of highly abstracted and regimented visual canons, especially in painting, as well as the use of different colors to represent the qualities and characteristics of an individual being depicted. [3]

* Emphasis on sculpture: African artists tend to favor three-dimensional artworks over two-dimensional works. Even many African paintings or cloth works were meant to be experienced three-dimensionally. House paintings are often seen as a continuous design wrapped around a house, forcing the viewer to walk around the work to experience it fully; while decorated cloths are worn as decorative or ceremonial garments, transforming the wearer into a living sculpture.

African Proverb

“When there is no enemy within,
the enemies outside cannot hurt you.”

African Personalities:Maiko Zulu

Maiko Zulu is a Zambian musician, human rights activist and a recognised International labour organisation child ambassador to zambia. His work both in the music industry and human rights arena is well recognised by all Zambian spectrums.

Maiko was born in Livingstone which is a tourist capital city of Zambia. He grew up on his family owned farm. Maiko moved to Lusaka, the capital city of Zambia at the age of six according to his biography Maiko Zulu website,[4]. It was while in Lusaka that maiko began his singing career. He entered the music industry with a stage name called St. Michael, a name he later changed for some controversial reasons.

Maiko is a song writer, musician and producer. He has produced Reggea music. His songs has included a Mad president, a song which the state owned TV Broadcaster refused to play on their station.

The Best Of African Personalities:Ken Saro-Wiwa

Kenule “Ken” Beeson Saro-Wiwa (October 10, 1941 – November 10, 1995) was a Nigerian author, television producer, environmental activist, and winner of the Goldman Environmental Prize. Saro-Wiwa was a member of the Ogoni people, an ethnic Nigerian minority whose homeland, Ogoniland, in the Niger Delta has been targeted for crude oil extraction since the 1950s and which has suffered extreme and unremediated environmental damage from decades of indiscriminate oil waste dumping. Initially as spokesperson, and then as President, of the Movement for the Survival of the Ogoni People (MOSOP), Saro-Wiwa led a nonviolent campaign against environmental degradation of the land and natural waters of Ogoniland by the operations of multinational oil companies, especially Shell. He was also an outspoken critic of the Nigerian government, which he viewed as reluctant to enforce proper environmental regulations on the foreign oil companies operating in the area.

At the peak of his non-violent campaign, Saro-Wiwa was arrested, hastily tried by a special military tribunal, and hanged in 1995 by the Nigerian military government of General Sani Abacha, all on charges widely viewed as entirely politically motivated and completely unfounded. His execution provoked international outrage and resulted in Nigeria’s suspension from the Commonwealth of Nations.

A son of Ogoni chieftain Jim Wiwa, Ken was born in Bori, in the Niger Delta.[1] He spent his childhood in an Anglican home and eventually proved himself to be an excellent student, and obtained a scholarship to study English at Government College Umuahia. He completed his studies at the University of Ibadan and briefly became a teaching assistant at the University of Lagos.
However, he soon took up a government post as the Civilian Administrator for the port city of Bonny in the Niger Delta, and during the Nigerian Civil War was a strong supporter of the federal cause against the Biafrans. His best known novel, Sozaboy: A Novel in Rotten English, tells the story of a naive village boy recruited to the army during the Nigerian Civil War of 1967 to 1970, and intimates the corruption and patronage in Nigeria’s military regime of the time. His war diaries, On a Darkling Plain, document Saro-Wiwa’s experience during the war. Saro-Wiwa was also a successful businessman and television producer. His satirical television series, Basi & Co., is purported to have been the most watched soap opera in Africa.

In the early 1970s Saro-Wiwa served as the Regional Commissioner for Education in the Rivers State Cabinet, but was dismissed in 1973 because of his support for Ogoni autonomy. In the late 1970s, he established a number of successful business ventures in retail and real-estate, and during the 1980s concentrated primarily on his writing, journalism and television production. His intellectual work was interrupted in 1987 when he re-entered the political scene, appointed by the newly installed dictator Ibrahim Babangida to aid the country’s transition to democracy. But Ken soon resigned because he felt Babangida’s supposed plans for a return to democracy were disingenuous. Ken’s sentiments were proven correct in the coming years, as Babangida failed to relinquish power. In 1993, he annulled Nigeria’s general elections which would transfer power to a civilian government, sparking mass civil unrest and eventually forcing him to step-down, at least officially, in the same year.

In 1990, Saro-Wiwa began devoting most of his time to human rights and environmental causes, particularly in Ogoniland. He was one of the earliest members of the Movement for the Survival of the Ogoni People (MOSOP), which advocated for the rights of the Ogoni people. The Ogoni Bill of Rights, written by MOSOP, set out the movement’s demands, including increased autonomy for the Ogoni people, a fair share of the proceeds of oil extraction, and remediation of environmental damage to Ogoni lands. In particular, MOSOP struggled against the degradation of Ogoni lands by Shell oil company.

In 1992, Saro-Wiwa was imprisoned for several months, without trial, by the Nigerian military government.
Ken was Vice President of Unrepresented Nations and Peoples Organization (UNPO) General Assembly from 1993 to 1995. UNPO is an international, nonviolent, and democratic organisation (of which MOSOP is a member). Its members are indigenous peoples, minorities, and unrecognised or occupied territories who have joined together to protect and promote their human and cultural rights, to preserve their environments and to find nonviolent solutions to conflicts which affect them.

In January 1993, MOSOP organized peaceful marches of around 300,000 Ogoni people – more than half of the Ogoni population – through four Ogoni centers, drawing international attention to his people’s plight. The same year the Nigerian government occupied the region militarily.

Saro-Wiwa was arrested again and detained by Nigerian authorities in June 1993, but was released after a month.
On May 21, 1994 four Ogoni chiefs (all on the conservative side of a schism within MOSOP over strategy) were brutally murdered. Saro-Wiwa had been denied entry to Ogoniland on the day of the murders, but he was arrested and accused of incitement to them. Saro-Wiwa denied the charges, but was imprisoned for over a year before being found guilty and sentenced to death by a specially convened tribunal. The same happened to other MOSOP leaders (Saturday Dobee, Nordu Eawo, Daniel Gbooko, Paul Levera, Felix Nuate, Baribor Bera, Barinem Kiobel, and John Kpuine).
Nearly all of the defendants’ lawyers resigned in protest to the trial’s cynical rigging by the Abacha regime. The resignations left the defendants to their own means against the tribunal, which continued to bring witnesses to testify against Saro-Wiwa and his peers. Many of these supposed witnesses later admitted that they had been bribed by the Nigerian government to support the criminal allegations. Brian Anderson, the Managing Director of Shell’s Nigerian subsidiary, met with Owens Wiwa, Saro-Wiwa’s brother and offered to trade Saro-Wiwa’s freedom for an end to the protests against the company. At least two witnesses who testified that Saro-Wiwa was involved in the murders of the Ogoni elders later recanted, stating that they had been bribed with money and offers of jobs with Shell to give false testimony – in the presence of Shell’s lawyer.[2]
The trial was widely criticised by human rights organizations, and half a year later, Ken Saro-Wiwa received the Right Livelihood Award for his courage as well as the Goldman Environmental Prize.

Very few observers were surprised when the tribunal declared a “guilty” verdict, but most were shocked that the penalty would be death by hanging for all nine defendants. Many were skeptical that the executions would actually occur, as the Nigerian government would face international outrage and possible sanctions and other legal action should the penalties be carried out. But on 10 November 1995, Saro-Wiwa and eight other MOSOP leaders (the “Ogoni Nine”) were executed by hanging at the hands of military personnel.

According to most accounts, Ken was the last person to be hanged and so was forced to watch the death of his colleagues. Information on the circumstances of Saro-Wiwa’s own death are unclear, but it is generally agreed that multiple attempts were required before Saro-Wiwa died. His death provoked international outrage and the immediate suspension of Nigeria from the Commonwealth of Nations as well as the calling back of many foreign diplomats for consultation. The United States and other countries considered imposing economic sanctions on Nigeria because of such actions.

A memorial to Saro-Wiwa was unveiled in London on 10 November 2006.It consists of a sculpture in the form of a bus, and was created by Sokari Douglas Camp, also from Nigeria. It toured the UK the following year.

Beginning in 1996, the Center for Constitutional Rights (CCR), EarthRights International (ERI), Paul Hoffman of Schonbrun, DeSimone, Seplow, Harris & Hoffman and other human rights attorneys have brought a series of cases to hold Shell accountable for alleged human rights violations in Nigeria, including summary execution, crimes against humanity, torture, inhumane treatment and arbitrary arrest and detention. The lawsuits are brought against Royal Dutch Shell and Brian Anderson, the head of its Nigerian operation.[4]
The cases were brought under the Alien Tort Statute, a 1789 statute giving non-U.S. citizens the right to file suits in U.S. courts for international human rights violations, and the Torture Victim Protection Act, which allows individuals to seek damages in the U.S. for torture or extrajudicial killing, regardless of where the violations take place.

A biography, In the Shadow of a Saint: A Son’s Journey to Understanding His Father’s Legacy, was written by his son, journalist Ken Wiwa. Published in September 2005, shortly before the tenth anniversary of Saro-Wiwa’s execution, Canadian author J. Timothy Hunt’s The Politics of Bones documented the flight of Ken’s brother Owens Wiwa, after his brother’s execution and his own imminent arrest, to London and then on to Canada, where he is now a citizen and continues his brother’s fight on behalf of the Ogoni people. Moreover, it is also the story of Owens’ personal battle against the Nigerian government to locate his brother’s remains after they were buried in an unmarked mass-grave. Ken Saro-Wiwa’s own diary, A Month and a Day: A Detention Diary was published in January 1995, 2 months after his execution.

A book of essays about Wiwa entitled Before I Am Hanged: Ken Saro-Wiwa, Literature, Politics, and Dissent was published by Africa World Press in December 1999. More information on the struggles of the Ogoni people can be found in the book Ogoni’s Agonies: Ken Saro-Wiwa and the Crisis in Nigeria (ISBN 0-86543-647-9)

The United States District Court for the Southern District of New York set a trial date of June, 2009. On June 9th, 2009 Shell agreed to an out of court settlement of 15.5 million USD to victims’ families. However, the company denied any liability for the deaths, stating that the payment was part of a reconciliation process. In a statement given after the settlement, Shell suggested that the money was being provided to the relatives of Saro-Wiwa and the eight other victims, in order to cover the legal costs of the case and also in recognition of the events that took place in the region. Some of the funding is also expected to be used to set up a development trust for the Ogoni people, who inhabit the Niger Delta region of Nigeria. The settlement was made just days before the trial, which had been brought by Ken Saro-Wiwa’s son, was due to begin in New York.

The Finnish band Ultra Bra dedicated their song “Ken Saro-Wiwa on kuollut” (”Ken Saro-Wiwa is dead”) to the memory of Ken Saro-Wiwa.

The Best Of African Personalities:Nwankwo Kanu

Nwankwo Kanu (born 1 August 1976 in Owerri, Nigeria), usually known simply as Kanu, is a professional footballer who plays as a striker for the Nigerian national team and for English club Portsmouth. His Igbo name, Nwankwo, means “Babyboy born on nkwo market day”. He is the most highly-decorated African footballer in footballing history, having won a UEFA Champions League medal, a UEFA Cup medal, three F.A. Cup Winners Medals and two African Player of the Year awards amongst others. He is the only current Premiership player to have won the UEFA Champions League, UEFA Cup, Premiership, FA Cup and an Olympic Gold Medal.

His younger brother, Christopher Kanu, is also a professional footballer.

Kanu began his career, aged fifteen, at First Division club Federation Works before moving to Iwuanyanwu Nationale in 1992. After a notable performance at the U-17 World Championships he was signed by Ajax Amsterdam in 1993 for €207,047. He made his Ajax debut in 1994 and went on to play 54 times for the Dutch side, scoring 25 goals; Kanu came on as a sub in Ajax’s 1995 Champions League final win over AC Milan. In 1996, Ajax sold him to Serie A side Internazionale for around $4.7 million; that summer he captained the Nigerian team that won gold at the Olympics, famously scoring two late goals in the semi-finals against powerhouses Brazil to overturn a 2-3 scoreline into a 4-3 win in extra time. Kanu was also named African Footballer of the Year for that year.

However, soon after returning from the Olympics, Kanu underwent a medical examination at Inter, which revealed a serious heart defect; he underwent surgery in November 1996 to replace an aortic valve and did not return to his club until April 1997. In interviews, Kanu frequently cites his faith as a Christian, and has often mentioned this trying time of his career as an occasion when he prayed to God. Kanu’s experience also led to his founding the Kanu Heart Foundation, an organisation that helps predominantly young African children who suffer heart defects. Kanu is known throughout Africa for his philanthropic work.

Kanu was a free agent following his departure from West Brom, and he signed for Portsmouth F.C. on a one-year deal shortly before the start of the 2006-07 season.[7] Pompey had undergone a revival in the second half of the previous campaign, following the return of Harry Redknapp as manager, avoiding relegation by four points after being in serious danger at the turn of the year. At the start of the 2006-07 season, they were undefeated in their first five games, during which they did not concede a single goal.

Kanu made his debut for Portsmouth as a substitute against Blackburn Rovers on 19 August 2006, the opening day of the 2006-07 Premiership season. He scored twice and missed a penalty, then bagged another brace in his third appearance, a 4-0 win against Middlesbrough; this included a 60-yard sprint followed by an exquisite finish. After scoring goals in the initial matches, Kanu had a goal drought for most of the season, but still finished as the top goalscorer for Pompey. He scored 12 goals that season.

In his second season at Portsmouth, Kanu scored goals in both the FA Cup 1-0 semi-final win against West Bromwich Albion and the 1-0 win in the final against Cardiff City, earning him a Man of The Match award and a third FA Cup winner’s medal. These goals also meant he joined the exclusive list of players who have scored at both the old and new Wembley stadiums. In a post match interview Kanu stated his desire to remain at the club, in turn Harry Redknapp suggested a new contract would be offered.

Nigeria: Fifa U-17 World Cup - Eaglets Will Be Difficult

Bauchi — Coach of Argentine team, José Luis Brown has declared that the Golden Eaglets will be a hard nut to crack as both teams clash today in the on-going FIFA U-17 World Cup at Bauchi Stadium.

Brown, who spoke to Journalists shortly after his lads had a feel of the artificial turf of the Abubakar Tafawa Balewa Memorial Stadium venue of the their match said: "Nigeria and Argentina play same attacking pattern of football and are most dangerous in the counter-attack, so it will be a very difficult game."

The Argentine tactician who spoke through an interpreter said he watched the Eaglets played their last two matches in Abuja and concluded that they are difficult side to understand.

"Eaglets play as a team and are seen virtually in every position but I am confident that my boys will hold the Eaglets well.

When reminded that in the last edition of the competition in Korea two years ago, the Nigerians ran away with victory and went ahead to win the trophy, a confident Luis Brown said: "Nigeria beat Argentina then, but today it is going to be a different ball game all together. Our mission here in Nigeria is to win the cup and no team, not even Nigeria can stand on our way to victory. We have won two matches and we will do everything tactically possible to top the group.

Campaign Kicks Off Across Africa to End Malaria Ahead of World Cup Leaders, Sport Stars, Businesses Join Campaign

Addis Abeba — High-profile figures from the world of sport, politics, non-governmental organizations, global health, and business, came together in Addis Ababa yesterday to show their support and to launch the United Against Malaria campaign across Africa.

United Against Malaria is a partnership of leaders, organizations, and sporting stars that have joined forces ahead of the historic hosting of the FIFA World Cup in South Africa in 2010. Initiators said the objective is to turn the tide on a disease that kills an African child every thirty seconds by the next World Cup in 2014.

The campaign aims to change people's behavior by encouraging families to sleep under nets and take other steps to beat the disease. It also aims to drive concrete action from African corporate and political leaders to tackle malaria in the run up to the World Cup in South Africa, they added.

Ethiopia has achieved great success in the fight against malaria; organizers said in a statement adding that the country was therefore selected to be a place to kick-off a series of regional launches that will culminate at the World Cup Draw in Cape Town, South Africa on December 4.

Dr. Tedros Adhanom, Minister of Health of Ethiopia indicated that in Ethiopia, though the rapid expansion of control efforts, the lowest number of malaria cases was reported in 2007, the lowest number in the period 2001-2007.

The minister who also chairs the Global Fund to Fight AIDS, Tuberculosis and Malaria said Africa has made good progress on malaria but puts how to sustain and build on these gains as the challenge the continent is facing now.

"We have seen that in just two years and through concerted efforts, malaria deaths have been reduced by more than 50 percent in countries like Eritrea, Rwanda and Zambia." To halt and reverse the incidence of malaria, according to the minister, is not only a specific Millennium development goal target, but it is also essential to improving maternal and child health, improving education and significantly reducing poverty.

"Through immediate action and with concerted effort, we can achieve unprecedented increases in mosquito net coverage across Africa to save millions of lives by the next world cup in 2014" he added.

"Malaria kills a child every thirty seconds. That is 180 young Africans needlessly dying in the time it takes to play a football match," said Kwesi Nyantakyi, President of the Ghanaian Football Association. "I am proud that the first World Cup staged on African soil will be used to turn the tide on this killer disease. I am firmly United Against Malaria" Ethiopian Olympic Champion and world Marathon record holder Haile Gebreselassie, who attended the launching event here at the Sheraton, said he was very excited to be part of the campaign. "Today marks a historic day in the race to meet our shared commitment to beating malaria. If we are to reach our ambitious goal to virtually end malaria deaths it requires a huge effort from every individual. Every single person in Africa can be a hero in this campaign by simply sleeping under a net," Haile added.

As part of the worldwide launch, the United Against Malaria Team will be led by 12-year-old Charles Ssali, a malaria survivor and top footballer in his age group in his native Uganda, one of the top five malaria endemic countries in the world. Charles will travel from Ethiopia to New York and Brussels before arriving in South Africa ahead of the World Cup draw. His goal will be to secure the support of public and private sector leaders for the campaign and gather signatures on a football that will be presented to African leaders.

"I love football, but I hate malaria. I love playing football with my friends, but sometimes my friends are too sick from malaria to play." Charles said.

The Ethiopian and Ghanaian Football Associations used the occasion to announce that they, together with their Tanzanian, Ugandan and Zambian counterparts, are joining the campaign which is endorsed by FIFA.

ADVANTAGES TO AN INTERNET BASED BUSINESS

1. Low cost startup -- you don't need to spend a fortune
to start a business on the World Wide Web. In addition to
your computer you'll need -- an Internet connection,
a web and perhaps an
extra $50- $100 per month for advertising and extras.

2. Free marketing methods --- There are plenty of free
and low cost methods for marketing your Internet
Business.

3. Your business can be open 24 hours per day, and reach
the entire world. I have received orders from many
Countries including, Indonesia, Australia, Germany,
England, Spain, Brazil, Monaco, Canada, Zimbabwe, South
Africa and others.

4. You can set up a large portion of your operations to
run automatically.

5. It is not difficult to learn how to operate an
Internet business. Most ordinary people, who apply
themselves, can learn everything they need within a few
months.

HOW DO YOU GET STARTED

* Read this report, and make some notes of ideas that
interest you.

* Do further research on the topics that interest you.

* Take advantages of the special resources that are
listed in this report.

* Buy books and software that can help with your
business or education. Expect to spend a little money to
build up a library of information.

* Explore hundreds of Internet businesses, and make note
of how they are operating.

* Get your products ready, and set up a web site. Follow
the proven design techniques and promotional methods that
others are using.

* Begin testing various marketing methods to find which
works best for you.

The facts are clear -- the Internet is growing at an
amazing rate and some people are making money. People who
are in the know are making money. You could learn how to
join them! While success can never be 100% guaranteed you
can learn how to get started in the correct manner. This
will save you a lot of time and money. If you take the
time to learn all of the facts and inside inforamtion you
will greatly increase your chances for success. Now is
the time to get started as the opportunites are still
plentiful.

Hot Internet Moneymaking Methods INTERNET RICHES: FACT OR FICTION?

Today the hottest topic in the area of business
Opportunities is the Internet. Millions of people are
Getting connected onto the Internet each month. Business
owners are excited about using the Internet as a low
cost way to advertise their business. There are several
reasons for this: an Internet business can reach the
entire world, it can be open 24 hours a day, and it can
be automated.

Internet Riches -- Fact or Fiction

I recently met a man named Gary who operates a
successful fulltime business on the Internet. His story
is typical of the many people who are earning money by
using the Internet. Gary started his Internet business
in January of 1996. In the first 4-5 months he had very
little success, but Gary didn't become discouraged.

Although his first six months produced little income,
Gary got a complete education. He spent countless hours
studying what was working, and what wasn't. He observed
hundreds of successful Internet businesses. He
experimented. Very quickly Jim built up a body of facts,
and successful marketing methods.

Gary started to apply everything that he had learned
within another six months Gary quit his regular job
because he was earning more money with his Internet
business. Gary began as just an ordinary person with no
special business skills. He worked hard, and smart. You
can do the same.

Here are a few facts that can be important for your success.

* Don't expect to get rich quick while putting forth
little effort. It just won't happen.

* Do expect to put in a lot of time learning about
special Internet Marketing Methods.

* Don't expect to find an easy moneymaking method that
requires no skills or knowledge.

Yes, there are thousands of people who are successfully
earning money on the Internet. Some of them are earning
lots of money, but there are many more thousands who have
been disappointed with their Internet businesses.

These people have failed mostly because they

(1.) Had poor product selection.
(2) Expect too much from too little of an effort or
(3) Didn't use good Internet marketing methods.

The purpose of this report is to give you

* A realistic overview how people are making money on
the Internet. This report is an introduction only—
For True success you'll need a complete education.

* An outline of 13 Internet Businesses.

* An overview of Internet marketing methods.

This is a short report, not a book. Therefore, all of
the above topics are only covered lightly. This report
also points you to a large amount of additional
information. This additional information will help you
to gain a complete Internet Business education. The good
news is that much of this information can be obtained for
free or for a very low cost!

Inspiration:Martin Luther King, Jr

"Nothing pains some people more than having to think."
Martin Luther King, Jr

"We who in engage in nonviolent direct action are not the creators of tension. We merely bring to the surface the hidden tension that is already alive."
Martin Luther King, Jr


"The ultimate measure of a man is not where he stands in moments of comfort and convenience, but where he stands at times of challenge and controversy."
Martin Luther King, Jr

"Life's most urgent question is:
what are you doing for others?"
Martin Luther King, Jr

"I have decided to stick with love.
Hate is too great a burden to bear."
Martin Luther King, Jr

Martin Luther King, Jr.

words of wisdom

"I have a dream that one day this nation will rise up,
live out the true meaning of its creed -
we hold these truths to be self-evident,
that all men are created equal."
Martin Luther King, Jr

"If we are to go forward, we must go back and rediscover those precious values - that all reality hinges on moral foundations and that all reality has spiritual control."
Martin Luther King, Jr

"I look to a day when people will not be judged by the color of their skin, but by the content of their character."
Martin Luther King, Jr

China plays key role in developing African infrastructure

As senior officials from China and African countries are gathering in the Egyptian Red Sea resort of Sharm el-Sheikh to prepare for the Fourth Ministerial Conference of the Forum on China-Africa Cooperation to be held on Nov. 8 to 9, African countries are heaping praises on China for the key role it has played in developing the continent's infrastructure.

Poor infrastructure, including roads, railways, electricity, waterways and air among others, has become one of the bottlenecks to Africa's rapid growth and development.

Most of the transportation systems the African countries are using were built in the colonial era and they have not changed much. The poor infrastructure in most African countries has had a negative impact on the continent's development.

African countries have already recognized that infrastructure is a prerequisite for increasing intra-African trade, internal circulation of people and goods but they lack the necessary money to invest in the sector.

At the African Union (AU) summit held at the beginning of this year, infrastructure development was high on the agenda. At the summit, African presidents cited poor infrastructure as one of the major obstacles in efforts to raise the quality of life of the continent's people.

In the past 50 more years, China has actively aided and participated in the infrastructure building in the continent. China has helped Africa construct more than 500 infrastructure projects, including more than 2,000 km of railways, more than 3,000 km highways and scores of stadiums across the continent.

The landmark projects of the Tanzania-Zambia Railway, the Egyptian International Conference Center and the Port of Friendship in Mauritania among others are playing their important roles in the development of local economies.

Chinese President Hu Jintao, on behalf of the Chinese government, announced at the 2006 Beijing Summit of the Forum on China-Africa Cooperation (FOCAC) that China would further expand aid scale to Africa by 2009 so that the scale of aid to African countries could be increased by one fold more than in 2006.

China promised to set up 10 special agricultural technology demonstration centers in Africa and they are now all under construction.

China also promised to aid African countries in building 28 hospitals and 16 of them have been now under construction.

At the request of African countries, China promised to aid them in building 126 schools in rural areas, including building 96new schools and providing teaching equipment to 30 schools. The construction of 91 out of the 96 new schools will be completed by the end of 2009. The construction of the rest five will start at the end of 2009.

African countries and organizations have spoken highly of the role China has played in developing the continent's infrastructure and improving the quality of life of the African people.

Malaria prevention in Africa

Malaria is a serious mosquito born disease found in many tropical and sub-tropical low lying and swampy areas of Africa, mostly Central Africa, East and North Africa, but also the Northern and Eastern areas of Southern Africa, along a 100 km strip along the borders with Zimbabwe and Mozambique or Maputo.

Many safe prophylactic malaria medicines are available. Drug-resistant strains of Malaria occurs in certain of the East African countries, resistant strains of Malaria necessitate the taking of a combination of pills to be effective. To be effective, Malaria pills must be taken before-hand at the prescribed dosage. Pills taken after infection, is only partially effective at best.

The first signs of this disease are headaches and recurring fevers that star about 2 weeks after infection. The drug resistant forms of the disease can be deadly when not recognised and treated in time. Always inform your GP of the fact that you had visited a foreign country, if you develop any disease or symptoms when you return. Much of the practice of medicine is still based on intelligent guessing, but then your doctor or GP must have all the facts.

Judicious use of insect repellent sprays or sticks, which may not always be obtainable in remote places or countries, sleeping under a proper mosquito net and avoidance of areas near open stretches of water at dusk, dawn and night when mosquitoes are at their most active, can go a long way towards warding off this dreadful disease which can cause a period of debilitating illness.

In order to be infected by Malaria, you need three things:

* A female Anopheles mosquito,

* Who had dined on an already infected carrier?

* exposed skin on your body

There is little you can do about the first two items other than avoiding the area where these mosquitos’ occur, but repellent spray and use of proper netting will give you the upper hand.

AFRICA:Principal Lakes

Principal Lakes Km Country

Victoria 68.100 Kenya, Tanzania, Uganda

Tanganyika 32.893 Burundi, Tanzania, Dem.Rep. of Congo, Zambia

Malawi (or Nyasa) 30.800 Malawi, Mozambique, Tanzania

Chad 16.300 Cameroon, Chad, Niger, Nigeria

Turkana (or Rudolf) 6.400 Ethiopia, Kenya

Albert 5.400 Uganda, Dem. Rep. of Congo

Bangweulu 5.000 Zambia

Mweru 4.920 Dem. Rep. of Congo, Zambia

Shatt al Jarid 4.900 Tunisia

Rukwa 3.700 Tanzania

Tana 3.630 Ethiopia

Kivu 2.650 Rwanda, Dem. Rep. of Congo

Edward 2.200 Uganda, Dem. Rep. of Congo

Kyoga 1.300 Uganda

Eyasi 1.200 Tanzania

Abaya 1.000 Ethiopia

AFRICA:Principal Rivers

Principal Rivers Km Countries

Nile 6671 Burundi, Tanzania, Rwanda, Uganda, Sudan, Egypt

Congo (Zaire) 4374 Dem. Rep. of Congo, Rep. of Congo, Angola

Niger 4184 Guinea, Mali, Niger, Benin, Nigeria

Zambezi 2736 Zambia, Angola, Namibia, Zimbabwe, Mozambique

Ubangi-Uele 2300 Dem.Rep. of Congo, Central African Republic,
Rep. of Congo

Orange 2092 Lesotho, South Africa, Namibia

Wabe Shebele 2050 Ethiopia, Somalia

Kasai 1950 Angola, Dem. Rep. of Congo

Cubango 1800 Angola, Namibia, Botswana

Jubba 1650 Ethiopia, Somalia

Limpopo 1600 South Africa, Botswana, Zimbabwe, Mozambique

Black Volta 1600 Burkina Faso, Ghana, Cote d'Ivoire

Lomami 1500 Dem. Rep. of Congo

Senegal 1440 Guinea, Mali, Mauritania, Senegal

Benue 1400 Cameroon, Nigeria

Chari 1400 Central African Republic, Chad

Blue Nile 1370 Ethiopia, Sudan

Ogoou 1200 Rep. of Congo, Gabon

Oum er Draa 1200 Morocco, Algeria

Sangha 1200 Central African Republic, Cameroon, Rep. of Congo

Gambia 1100 Guinea, Senegal, The Gambia

Cunene 1020 Angola, Namibia

Cuanza 1000 Angola

Kwango 1000 Angola, Dem. Rep. of Congo

Rovuma 1000 Mozambique, Tanzania

Sanaga 1000 Cameroon

AFRICA:Quick facts

The largest, highest, greatest!

Area: 30.258.010 Km
Population: 821.050.000
Density: 27 pop/Km
Major City: Cairo (13.000.000 pop.)
Highest Mountain: Kilimanjaro 5895 m
Longest River: Nile 6671 Km
Largest Lake: Victoria 68.100 Km
Largest Island: Madagascar 586.500 Km

Countries and Territories

Number of countries in Africa? There are 53 countries in Africa :-

Algeria, Gabon, Nigeria, Angola, The Gambia (please note the name is not "Gambia"), Reunion, Benin, Ghana, Rwanda, Botswana, Guinea, Saint Helena (Island), Burkina Faso, Guinea-Bissau, S o Tom and Principe, Burundi, Kenya, Senegal, Cameroon, Lesotho, Seychelles (Island), Cape Verde (Island), Liberia, Sierra Leone, Central African Republic, Libya, Somalia, Chad, Madagascar (Island), South Africa, Comoros (Island), Malawi, Sudan, Democratic Republic of the Congo (previously Zaire), Mali, Swaziland, Mauritania, Tanzania, Cote d'Ivoire or Ivory coast, Mauritius (Island), Togo, Djibouti, Mayotte, Tunisia, Egypt, Morocco, Uganda, Equatorial Guinea, Mozambique, Western Sahara, Eritrea, Namibia, Zambia, Ethiopia, Niger and Zimbabwe

AFRICA:Principal Mountains

Mountain Mountain chain Height Country/countries
(m)

Kilimanjaro Rift Valley 5895 Tanzania

Mount Kenya Rift Valley 5199 Kenya

Ruwenzori Mitumba Mountains 5119 Uganda/Dem.Rep.of Congo

Ras Dascian Simen Mountains 4620 Ethiopia

Karisimbi Mitumba Mountains 4507 Rwanda

Jebel Toubkal High Atlas 4167 Morocco

Mont Cameroun Adamoua 4070 Cameroon

Thaba Ntlenyana Drakensberg 3482 Lesotho

Injasuti Drakensberg 3446 South Africa

Emi Koussi Tibesti 3415 Chad

Kinyeti Al Istiwa'iyah 3187 Sudan

Jabal Marrah Jabal Marrah 3088 Sudan

NIGERIA: Deregulation - Court Hears Case Nov 26

Lagos — Justice M. A. Bello of a Federal High Court in Abuja has fixed November 26, 2009 to hear the suit instituted by a human rights lawyer, Mr. Bamidele Autru, challenging the decision of the Federal Government to deregulate the downstream sector of the oil industry.
Aturu had dragged the Minister of Petroleum, Minister of Commerce and Tourism and the Attorney General of the Federation and Minister of Justice before the court, asking it to declare that the decision to deregulate the downstream sector of the petroleum industry by not fixing the prices at which petroleum products may be sold was unlawful, illegal, null, void and a violation of the mandatory provision of section 6 of the Petroleum Act, cap P.10, Laws of the Federation of Nigeria, 2004.
He asked the court to restrain the ministers and their agents from deregulating the downstream sector of the petroleum industry or from failing to fix the prices of petroleum products as required by the Petroleum Act and the Price Control Act.
The human rights activist is asking the court to determine whether they can lawfully deregulate the downstream sector of the petroleum industry by not controlling the prices of petroleum products as required by law.
He also wants the court to determine whether by the combined provisions of section 6 of the Petroleum Act, cap P10, Laws of the Federation of Nigeria, 2004 and section 4 of the Price Control Act,cap P 28, Laws of the Federation of Nigeria, 2004, the defendants are not under statutory obligations to fix or regulate the prices of petroleum products.
He is equally demanding to know whether the proposed policy of deregulating prices of petroleum products by the defendants was not in vicious and violent conflict with section 16 (1)(b) of the 1999 Constitution which provides that the government shall control the national economy in such manner as to secure the maximum welfare, freedom and happiness of every citizen on the basis of social justice and equality of status and opportunity.
The plaintiff also wants the court to ascertain whether the attendant prohibitive hike in the prices of petroleum products would not make his freedom of movement and the generality of Nigerians as guaranteed in Section 41 of the 1999 Constitution illusory.
In the affidavit in support of the originating summons sworn to by on Anthony Itedjere, Aturu argued that if the defendants were not
restrained from deregulating the downstream sector and carrying out their decision not to fix the price of petroleum products, Nigerians would be adversely affected economically.
He contended that the current price of N65 per litre for Premium Motor Spirit (PMS) was at the moment beyond the reach of common people, adding that as a fact, all the defendants and other members of the Federal Executive Council do not spend their personal resources to buy petroleum products as same are purchased for them from the coffers of the Federal Republic of Nigeria.
He submitted that failure to regulate the downstream sector and fix the prices of petroleum products would affect his movement within Nigeria as the prices of petroleum product will soar, cause inflation and become unaffordable as same will be left to the whims and caprices of independent petroleum marketers.

The plaintiff also argued that the law requires the defendants to fix and regulate the prices of petroleum products, saying that tit would amount to the defendants failing in their statutory duty to him and Nigerians in general if they are allowed to deregulate the downstream sector and fail to fix the price of Petroleum products.
The human rights lawyer is seeking the following reliefs: a declaration that the policy decision of the defendants to deregulate
the downstream sector of the petroleum industry by not fixing the prices at which petroleum products may be sold in Nigeria is unlawful, illegal, null, void and of no effect whatsoever being in flagrant violation of the mandatory provision of section 4 of the Price Control Act, cap P28, Laws of the Federation of Nigeria, 2004.
- A declaration that the policy decision of the Defendants to deregulate the downstream sector of the petroleum industry by not fixing the prices at which petroleum products may be sold in Nigeria is unlawful, illegal, null, void and of no effect whatsoever being in conflict with Section 16(1)(b) of the Constitution of the Federal Republic of Nigeria, 1999 which provides that the Government shall control the national economy in such manner as to secure the maximum welfare, freedom and happiness of every citizen on the basis of social justice and equality of status and opportunity.
- A declaration that that the policy decision of the defendants to deregulate the downstream sector of the petroleum industry by not
fixing the prices at which petroleum products may be sold in Nigeria has the effect of making the freedom of movement guaranteed in section 41 of the Constitution of the Federal Republic of Nigeria, 1999 illusory for the Plaintiff and the generality of Nigerians and is therefore illegal, unconscionable and unconstitutional and of no effect whatsoever.

SOUTH AFRICA:Govt Cancels Airbus Purchase

Pretoria — Government has decided to terminate the controversial contract to purchase eight military A400 Airbus strategic lift aircraft.

The decision was made at a Cabinet meeting held on Wednesday.

Government spokesperson Themba Maseko said following a review of the contract by the Ministries of Defence and Military Veterans, Finance, Trade and Industry, Science and Technology and Public Enterprises, it decided not to go ahead with the transaction.

Maseko confirmed the termination of the contract was due to extensive cost escalation and the supplier's failure to deliver the aircraft within the stipulated timeframes.

The government announced its intention to buy the eight planes in December 2004, saying it expected them to cost 837 million euros, or R6.4 billion at the prevailing exchange rate. But, by the time the contract was signed, the price had surged to R17 billion and subsequent delays in the project resulted in a further escalation reaching a staggering R47 billion.

Maseko said Cabinet had resolved that Armscor will be instructed to terminate the programme as soon as possible.

"The cost escalation would have placed an unaffordable burden on the taxpayer at a time when the national fiscus is under pressure due to the economic downturn," he said.

An amount of R2.9 billion will be refunded to National Treasury as per the contract provisions.

"Cabinet believes that the interests of the South African taxpayer will be best served by not proceeding with the contract," Maseko added.

The Minister of Defence and Military Veterans will brief the Portfolio Committee on Defence about this decision later this morning.

CANCER KILLER/CURE DISCOVERED

The Sour Sop or the fruit from the graviola tree is a miraculous natural cancer cell killer 10,000 times stronger than Chemo. Why are we not aware of this? It’s because some big corporation want to make back their money spent on years of research by trying to make a synthetic version of it for sale. So, since you know it now you can help a friend in need by letting him know or just drink some sour sop juice yourself as prevention from time to time. The taste is not bad after all. It’s completely natural and definitely has no side effects. If you have the space, plant one in your garden. The other parts of the tree are also useful. The next time you have a fruit juice, ask for a sour sop.

How many people died in vain while this billion-dollar drug maker concealed the secret of the miraculous Graviola tree? This tree is low and is called graviola in Brazil , guanabana in Spanish and has the uninspiring name "soursop" in English. The fruit is very large and the subacid sweet white pulp is eaten out of hand or, more commonly, used to make fruit drinks, sherbets and such. The principal interest in this plant is because of its strong anti-cancer effects. Although it is effective for a number of medical conditions, it is its anti tumor effect that is of most interest. This plant is a proven remedy for cancers of all types. Besides being a cancer remedy, graviola is a broad spectrum antimicrobial agent for both bacterial and fungal infections, is effective against internal parasites and worms, lowers high blood pressure and is used for depression, stress and nervous disorders.

If there ever was a single example that makes it dramatically clear why the existence of Health Sciences Institute is so vital to Americans like you, it's the incredible story behind the Graviola tree. The truth is stunningly simple: Deep within the Amazon Rainforest grows a tree that could literally revolutionize what you, your doctor, and the rest of the world thinks about cancer treatment and chances of survival. The future has never looked more promising.

Research shows that with extracts from this miraculous tree it now may be possible to:

* Attack cancer safely and effectively with an all-natural therapy that does not cause extreme nausea, weight loss and hair loss
* Protect your immune system and avoid deadly infections
* Feel stronger and healthier throughout the course of the treatment
* Boost your energy and improve your outlook on life

The source o f this information is just as stunning: It comes from one of America 's largest drug manufacturers, the fruit of over 20 laboratory tests conducted since the 1970's! What those tests revealed was nothing short of mind numbing...

Extracts from the tree were shown to:
* Effectively target and kill malignant cells in 12 types of cancer, including colon, breast, prostate, lung and pancreatic cancer..
* The tree compounds proved to be up to 10,000 times stronger in slowing the growth of cancer cells than Adriamycin, a commonly used chemotherapeutic drug!
* What's more, unlike chemotherapy, the compound extracted from the Graviola tree selectively hunts down and kills only cancer cells. It does not harm healthy cells! The amazing anti-cancer properties of the Graviola tree have been extensively researched-- so why haven't you heard anything about it?

If Graviola extract is as half as promising as it appears to be-- why doesn't every single oncologist at every major hospital insist on using it on all his or her patients?
The spine-chilling answer illustrates just how easily our health-- and for many, our very lives(!)--are controlled by money and power. Graviola--the plant that worked too well
One of America 's biggest billion-dollar drug makers began a search for a cancer cure and their research centered on Graviola, a legendary healing tree from the Amazon Rainforest. Various parts of the Graviola tree--including the bark, leaves, roots, fruit and fruit-seeds--have been used for centuries by medicine men and native Indians in South America to treat heart disease, asthma, liver problems and arthritis. Going on very little documented scientific evidence, the company poured money and resources into testing the tree's anti-cancerous properties--and were shocked by the results. Graviola proved itself to be a cancer-killing dynamo.

But that's where the Graviola story nearly ended. The company had one huge problem with the Graviola tree--it's completely natural, and so, under federal law, not patentable. There's no way to make serious profits from it. It turns out the drug company invested nearly seven years trying to synthesize two of the Graviola tree's most powerful anti-cancer ingredients. If they could isolate and produce man-made clones of what makes the Graviola so potent, they'd be able to patent it and make their money back. Alas, they hit a brick wall. The original simply could not be replicated. There was no way the company could protect its profits--or even make back the millions it poured into research. As the dream of huge profits evaporated, their testing on Graviola came to a screeching halt.

Even worse, the company shelved the entire project and chose not to publish the findings of its research! Luckily, however, there was one scientist from the Graviola research team whose conscience wouldn't let him see such atrocity committed. Risking his career, he contacted a company that's dedicated to harvesting medical plants from the Amazon Rainforest and blew the whistle. Miracle unleashed When researchers at the Health Sciences Institute were alerted to the news of Graviola, they began tracking the research done on the cancer-killing tree. Evidence of the astounding effectiveness of Graviola--and its shocking cover-up--came in fast and furious........The National Cancer Institute performed the first scientific research in 1976. The results showed that Graviola's "leaves and stems were found effective in attacking and destroying malignant cells." Inexplicably, the results were published in an internal report and never released to the public......Since 1976, Graviola has proven to be an immensely potent cancer killer in 20 independent laboratory tests, yet no double-blind clinical trials-- the typical benchmark mainstream doctors and journals use to judge a treatment's value- -were ever initiated..

A study published in the Journal of Natural Products, following a recent study conducted at Catholic University of South Korea stated that one chemical in Graviola was found to selectively kill colon cancer cells at "10,000 times the potency of (the commonly used chemotherapy drug) Adriamycin..."....The most significant part of the Catholic University of South Korea report is that Graviola was shown to selectively target the cancer cells, leaving healthy cells untouched. Unlike chemotherapy, which indiscriminately targets all actively reproducing cells (such as stomach and hair cells), causing the often devastating side effects of nausea and hair loss in cancer patients....A study at Purdue University recently found that leaves from the Graviola tree killed cancer cells among six human cell lines and were especially effective against prostate, pancreatic and lung cancers... Seven years of silence broken--it's finally here! A limited supply of Graviola extract, grown and harvested by indigenous people in Brazil , is finally available in America .The full Graviola Story--including where you can get it and how to use it--is included in Beyond Chemotherapy: New Cancer Killers, Safe as Mother's Milk, a Health Sciences Institute FREE special bonus report on natural substances that will effectively revolutionize the fight against cancer.